We are the programmatic advertising solution fully designed & built for the cinema industry

MUVIOO is a programmatic advertising platform designed exclusively for the cinema industry. It uses advanced technology to automate the purchase of cinema ad spaces, allowing advertisers to segment audiences, manage campaigns in real time, and optimize advertising performance.

Unlike traditional cinema ad buying methods, MUVIOO uses a real-time programmatic approach. Its platform integrates with Theater Management Systems (TMS) and Points of Sale (POS), allowing for dynamic campaign optimization and automated inventory purchasing without manual intervention.

We synchronize data from cinema point-of-sale systems to manage inventory in real time. We have developed a prediction algorithm that optimizes the location and timing of each ad to maximize reach and minimize costs. We also have a module that automatically converts digital ads into cinema format (DCP), adjusting audio, frame rate, and video quality without manual intervention. We integrate to schedule and project ads on theater management systems (TMS), ensuring they reach the right audience.

The platform provides detailed metrics such as CPM (Cost Per Thousand Impressions), CPV (Cost Per View), audience segmentation, and real-time reporting. These tools allow advertisers to adjust their campaigns based on performance and maximize the impact of their advertising investment.

To launch a campaign on MUVIOO, advertisers simply follow five steps:

• Define the campaign.
• Set the budget.
• Select the time period.
• Configure targeting.
• Upload the video ad.

This simple and intuitive process allows for quick and efficient cinema ad management.